Chukyo University announced that it will carry out high school-university collaborative educational activities with Mie Prefectural Yokkaichi Minami High School.As part of these activities, with the cooperation of Imuraya Co., Ltd. (Tsu City, Mie Prefecture), which is known for its confectionery business such as "Azuki Bar," students from the Takafumi Sakata Laboratory of the Faculty of Policy Management and students from the same high school jointly Plan products and announce proposals to the company.

 High school-university collaborative education activities have been collaborated since the report published by the Ministry of Education, Culture, Sports, Science and Technology in 2014 on "Integrated reform of high school education, university education, and university enrollment selection toward the realization of high school-university connections suitable for the new era." Promotion of business is required.This initiative is a completely new attempt in that it involves industry, and is expected to make a big difference in the conventional high school-university collaborative education activities and industry-academia collaborative education activities.

 The seminar, which participates in this project, is working on issues such as marketing, product planning, management, and management strategy under Professor Sakata.To develop the abilities required by society through "active learning" based on the PBL (Problem-based learning) method, including discussions using actual business cases and product planning through industry-academia collaboration. Is the goal.

 In the first project, which was held in December 2016, Professor Sakata gave a lecture to 12 students of Yokkaichi Minami High School about the situation surrounding working people and the viewpoints and methods for product planning.In the second half, group work is carried out among students.Sakata seminar students supported the students as tutors on how to come up with ideas and how to proceed with the work.

 Mr. Kazuki Miyanobu (2nd year student of the Faculty of Policy Studies) of the same seminar who participated said, "Even high school students are not afraid, there are many positive remarks, and a positive attitude to convey their opinions is in the foreground. I enjoyed the discussion. I'm looking forward to this project, which is a rare and valuable project of high school-university collaboration with this team member, and will create one product. "

 In the future, planning work will be carried out in the 2nd and 3rd rounds, and in the final round on March 3, the planned contents will be announced to Managing Director Imuraya.

reference:[Yokkaichi Minami High School] "Chukyo University / Sakata Seminar" collaboration project "Proposing product development"
[Imuraya Co., Ltd.]
[Chukyo University] Faculty of Policy Management Takafumi Sakata Seminar

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