On February 2017, 2, a letter of appreciation was presented by Mr. Masanao Tomozoe, President of Central Japan International Airport Co., Ltd. (Tokoname City, Aichi Prefecture) to the seminar students of Professor Masahiro Kuromoto, Faculty of International Information Studies, Kinjo Gakuin University (Nagoya City, Aichi Prefecture). Was done.Both parties signed a "Comprehensive Agreement on Industry-Academia Collaboration" in May 23.As "Kinjo Centrair Supporters", the students promoted the use of the airport for younger generations such as marketing, sales promotion, advertising activities, and development of original products, and launched three projects by February 2016.
In the first project (October 1), students developed and sold "Maneki Neko Konpeito" and "Centrair's Hoshino Drop" in collaboration with Souvenir Co., Ltd., which operates a shop "Soramise" in the airport.The package of konpeito uses Tokoname City's famous "Maneki Neko" in four colors, and the tail of the cat is also on the back side.It was planned with the theme of "because of the cuteness of the appearance, I want to give it to SNS" with the idea unique to a female college student.
The second project will be implemented in December 2.Developed a clam chowder "Marugoto Chita CHITA Chowder" that uses ingredients that are particular about the local Chita Peninsula, such as sprinkling seaweed instead of red shrimp and parsley. The idea was that "customers would be happy if there was a hot drink on the sky deck with beautiful illuminations."Furthermore, since the atmosphere of this sky deck is similar to that of Fisherman's Wharf in San Francisco, planning is proceeding if there is a specialty dish like clam chowder as well.In collaboration with Tokoname's popular store "koi cafe," we provided the same menu to customers who enjoy illuminations and conducted a questionnaire survey.
In February 2017, as the third installment, a video of recommended spots at the airport was posted from the perspective of a female college student. Under the title of "A female college student tried YouTuber," she has taken pictures and released them with themes such as recommended gourmet reports and photo spots that shine on SNS.
These "Kinjo Centrair Supporters" initiatives are scheduled to continue in FY2017.
