Showa Women's University will collaborate with Daiei Co., Ltd. to conduct a demonstration experiment of the future store "Smart Store" from July 2019, 7.Try "walk-through payment" to shop cashless without going through the cash register.
In response to the rapid progress of digitization and cashless society, Showa Women's University will conduct a demonstration experiment of a "smart store" in the student lounge of the university in collaboration with Daiei.The sales floor is 2.5 meters x 2.5 meters and sells about 50 items of confectionery.Use "walk-through payment" developed by Classmethod, Inc. to make the store without a cash register.When a visitor displays the QR code on the app and enters the store, the tracking sensor in the store tracks the visitor.The digital display shelf recognizes the products picked up by the visitor by weight, etc., and works with the dedicated application downloaded to the smartphone to automatically settle the payment by credit card when leaving the sales floor.
In the demonstration experiment, usage trends were converted into data using cameras and sensors in the store.Students learn advanced digital marketing by analyzing with a computer.In addition, students will be stationed at the store during the period, and from the shopper's point of view, they will propose measures to improve the store that are easier to use.
