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The question of whether active learning (AL) does not require classroom lectures or how knowledge should be provided in AL is a particular concern among many university and high school teachers. Seem.If I state the conclusion in advance, it is the author's view that AL does not seem to be established as a single AL.In other words, there are many situations where students need the minimum necessary knowledge to perform effective and efficient AL, and classroom lectures are more effective and efficient in order to obtain such knowledge. The author's view is that there are many things.

 As I pointed out in my manuscript ("Why does active learning not work?"), If it is an AL with just a name, gather students, give appropriate material, have them discuss in time, and the quality of the discussion is low. It may or may not be a problem.For example, even in the case of the proposal activity to the Chunichi Dragons mentioned in the previous article (“Standard Question for Active Learning”), AL is formally established only by the students talking about what they came up with on the spot. Will end up.For the students, they may even fall into self-satisfaction, saying, "We are proposing to the Chunichi Dragons."However, if the students do not identify the knowledge they do not have and provide guidance to supplement it, the learning / learning effect will be very poor.

For example, in the case of the seminar that the author is in charge of, the assignment book shown in Chart XNUMX is imposed.Students are not allowed to participate in industry-academia collaboration activities with companies or even participate in seminars unless they have read five or more of these books.It contains books to develop basic knowledge of marketing and peripheral scholarship, and to cultivate the logical thinking necessary for discussions.In this way, the author's basic stance is that it is necessary for high-quality AL to shift to AL based on the acquisition of knowledge.

Chart 2015 XNUMX Chukyo University Faculty of Policy Management Takafumi Sakata Seminar Task Book List

[Must read] Junzo Ishii "Learn Marketing" Chikuma New Book
[Must read] Takehiko Kariya "Intelligent compound eye thinking method" Kodansha α new book
[Must read] Shigeki Noya "Logic Training [New Edition]" Industrial Books
[Selection] Junzo Ishii and Akimitsu Hirota, "Marketing from XNUMX [XNUMXrd Edition", Sakugakusha
[Selection] Takemasa Ishihara and Masaaki Takemura, "Distribution Theory from XNUMX"
[Selection] Munehiko Ito and Hiroshi Takamuro, "Service Management from XNUMX", Sakugakusha
[Selection] Naoto Onzo and Kenji Tomita, "Marketing Analysis from XNUMX", Naoto Onzo
[Selection] Tadao Kagono and Norihisa Yoshimura, "Business Studies from XNUMX [XNUMXnd Edition]"
[Selection] "Retail Management from XNUMX" edited by Nobutoshi Shimizu and Takafumi Sakata
[Selection] Mitsuaki Shimaguchi et al., "Strategic Theory from XNUMX", Sakugakusha
[Selection] Kazuo Takahashi et al., "Sightseeing from XNUMX", Sakugakusha
[Selection] "Accounting from XNUMX" edited by Gu wu xing and Hisakatsu Sakurai
[Selection] Takeshi Nakatani and Tamotsu Nakamura, "Economics from XNUMX"
[Selection] "Product Planning from XNUMX" edited by Hidehiko Nishikawa and Akimitsu Hirota

Or, even if the assignment books are not set in advance in this way, it is often the case that classroom lectures and AL are used together.For example, for discussion training, discussions may be held on the theme of "What is the difference between students and working people?"At that time, students may be too ignorant of "society (people)".
Then, as a method, (19) when giving a task such as "to hear each member of society ○", (2016) when the author himself gives a lecture, (XNUMX) when imposing a book. There are three possibilities. As for "XNUMX", it means that the whole lecture will be devoted to AL. Regarding "XNUMX", the author previously planned and was in charge of the lecture, which was adopted by the Ministry of Economy, Trade and Industry's "XNUMX Industry-Academia Collaboration to Foster and Evaluate Basic Ability for Working Adults", where the basic ability for working adults ( I have done a considerable amount of research on the basic abilities and qualities required by society.From that experience, it is possible to give lectures to students in the form of lectures, such as "When you become a member of society, you may be required to have such abilities and qualities."It can be said that this is a method that combines AL and classroom lectures. For "XNUMX", it would be possible to introduce a book such as "Introduction to Career Design [XNUMXnd Edition]" (Yukio Okubo, Nihon Keizai Shimbun, XNUMX).

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Takafumi Sakata

Professor, Faculty of Policy Studies, Chukyo University, Ph.D. (Commerce), Chairman of the Active Learning Promotion Subcommittee, Chukyo University Education Promotion Center Committee.Part-time lecturer at Nagoya University, Nagoya City University, and Kinjo Gakuin University.His main specialty is marketing strategy theory, distribution theory, and product planning theory, and he has a good reputation for lectures and training that emphasizes "interesting", "easy to understand", and "usefulness".Recent publications include "Marketing Design from XNUMX" (co-edited by Sugakusha) and "Product Planning from XNUMX" (co-authored by Sugakusha).In recent years, he has expanded the field of activities, such as presiding over a cross-industry exchange study session that gathers young business people in Nagoya.For details, please visit the seminar website (http://www.sakataseminar.jp/).