On March 2020, 3, the Ikeda Laboratory in the field of media and social psychology research at Doshisha University and Dentsu Communication Institute, an internal organization of the Dentsu Group Inc., announced the results of the "World Values Survey" * in Japan. ..
The World Values Survey * is an international project that has been carried out since 100 with the participation of research institutes from approximately 1981 countries and regions around the world.This time, the survey conducted in Japan in September 2019 was completed, so it was announced in advance.At the time of this survey, the outbreak of the new coronavirus was not recognized, so its effects are not reflected.
According to the survey, the awareness of "work" and "working" has changed significantly in the nine years since the last survey conducted in 2010. The number of answers that "working is not so important" is "good" and "don't care" has doubled (total value: 9 2010% → 21.1 2019%), and Japanese awareness of work and work Has changed significantly.The number of people who feel that they can move their lives freely in conjunction with this has increased compared to the previous survey (42.6% in 2010 → 50.0% in 2019), and there is a remarkable tendency for younger people to feel a higher degree of freedom. It became.
In addition, there has been a major shift toward respecting diversity for others. For example, the number of respondents who answered "correct (recognized)" about homosexuality increased (2010% in 33.2 → 2019% in 54.4), and the survey started. It exceeded half for the first time since.Regarding gender awareness, most respondents answered "No" to the item "Men are more suitable as executives and political leaders" (executives 2010 42.7% → 2019 63.6%, political leaders 2010). 37.3% → 2019 54.4%).This was also the first result since the survey started.
When asked what Japan and Japanese people should be in the 21st century, 91.1% answered that "Japanese culture and traditional values should be valued", "Deepening exchanges with Asian countries and being reliable. The majority of the respondents answered "I agree" to "to a country with a certain country", "to spread the goodness of Japan's method to the world", and "change to be understood by foreigners".
The importance of "politics" in daily life ("important" 2010 66.1% → 2019 64.3%) and political interest ("interested" 2010 65.5% → 2019 59.8%) are compared to 9 years ago. It has been stagnant or declining, and the younger the group, the less interested in politics.
* Based on the same questionnaire, this is an attitude survey for individuals based on the collection of about 18 samples of men and women over the age of 1,000 nationwide for each country / region. It covers a wide range of about 90 questions and 190 items, including views on religion and family.
