"Everyone is already evacuating!"Professor Makoto Ichikawa of Chiba University's Graduate School of Humanities and Tomoya Ikeda, a graduate of Chiba University's Faculty of Letters, discovered that this phrase is effective in encouraging residents to evacuate in the event of a large-scale disaster. rice field.
According to Chiba University, Professor Ichikawa and his colleagues showed 20 participants in the experiment a sentence that mimicked the area mail sent by a local government during a disaster and a picture showing the disaster situation, and asked the participants the need to evacuate. was evaluated on a 1-point scale.
In the text, we added phrases about the evacuation status of others, such as "Most of the target areas have already been evacuated," "People in the target areas have evacuated," and "Evacuation centers have been opened."Furthermore, we analyzed the relationship between the evaluation results and individual disaster prevention awareness and disaster experience.
The results showed that information that other people had already evacuated made people appreciate the danger they saw in medium to low-risk situations, and made them appreciate the need to evacuate.Furthermore, it was also found that those who have a higher awareness of disaster prevention and are more creative in dealing with disaster situations based on their experience of disaster tend to judge the necessity of evacuation higher.
Professor Ichikawa and his colleagues add information about the evacuation of others to Area Mail sent during a disaster. I see it as effective.
Paper information:[Journal of the Japan Society of Kansei Engineering] Effects of conformity bias due to evacuation instructions on risk judgment during disasters
