Professor Yasue Kubota of the Graduate School of Nursing, Nagoya City University, and Fran Co., Ltd., which operates the underwear specialty store Frande Lingerie, conducted joint research on the theme of "Can water-absorbing shorts really improve women's QOL?"
Fran Co., Ltd. has planned the "Water Absorbent Sanitary Shorts Comfits" series, aiming for a comfortable fit for Asian women's body shape and a price range that is easy to obtain as daily necessities. Comfits has a water-absorbing function that allows you to use it on your menstruation day, and you can use it repeatedly by washing it to remove dirt.It became one of the pioneering brands of the water-absorbing sanitary shorts boom in Japan, and was developed by female employees who had various troubles related to menstruation and exchanged ideas and opinions, so it was well received by consumers. It is said that many cheap and inferior products are now on the market for the collected water-absorbing sanitary shorts.
Therefore, I wanted to go back to the starting point once again and fairly verify whether it could be a product that consumers need with confidence. Can we really improve the
As a result of conducting a verification by having menstrual subjects actually use the water-absorbing shorts comforts, about 90% of the female subjects responded that their negative feelings about menstruation were reduced.Specifically, the things that made me feel more comfortable were that "I felt a reduction in the burden on my skin", "I went to the toilet less", "I felt less stuffy", "I felt less anxious and uncomfortable", and "I felt better". I got an opinion.In addition, as specific benefits, 73% said, "Consideration for the environment," "Cost reduction," "Sense of security without omissions," "My skin did not get rough," and "I don't have to worry about carrying menstrual goods." I would like to continue using water-absorbing shorts in the future."
On the other hand, demerits include "smell", "complicated washing", "feeling worried about leaks", and "need to have the same number of sheets because it is difficult to dry". rice field.Based on this result, Fran will improve its products and work to further improve product satisfaction, while also working to strengthen marketing for more women to use comfortably.In addition, we will develop products for light incontinence in medical and nursing care based on the technology and experience cultivated with water-absorbing shorts for a super-aging society, and strive to improve the QOL of as many people as possible, both men and women.
