Gunma University and Dentsu Inc. signed the "Industry-Academia Collaboration Agreement on Next-Generation Mobility Society Implementation Research" on August 2018, 8.
Gunma University's Research and Industry-Academia Collaboration Promotion Organization, which has signed an industry-academia collaboration agreement with Dentsu, is an organization that researches, develops, and practices the development of fully autonomous vehicles without drivers and their operation in society.It is fully equipped with experimental roads for autonomous vehicles equipped with movable signals and road signs, and is aiming for commercialization of fully autonomous driving in limited areas in 2020 in collaboration with industry and regions.
In addition, Dentsu has set up a project team to respond to the near-future mobility society with an eye on MaaS (Mobility as a Service = a new transportation system that combines services rather than owning vehicles), which is expanding the possibilities of autonomous driving technology. Installation.We are advancing research and development of next-generation communication platforms.So far, we have conducted various research focusing on the possibilities of new industries, advertising and content businesses brought about by cutting-edge information and communication technology and automatic driving technology.
This collaboration agreement with the Gunma University Research and Industry-Academia Collaboration Promotion Organization Next Generation Mobility Society Implementation Research Center is part of this.In the future, based on this industry-academia collaboration agreement, we will conduct research on communication platforms and advertising / content distribution methods in the near-future mobility society in collaboration with Gunma University.
