“University awareness/image survey” among third-year high school students Private universities rank in the top 3 in Kanto, Koshinetsu, and Kansai areas Mynavi Academic Advancement Research Institute

　The survey was conducted by dividing the nation's 47 prefectures into six areas: Hokkaido/Tohoku, Kanto/Koshinetsu, Tokai/Hokuriku, Kansai, Chugoku/Shikoku, and Kyushu/Okinawa.The recognition ranking by area is
In the Hokkaido/Tohoku area, 1st place was ``Hokkaido University,'' 2nd place was ``Tohoku University,'' 3rd place was ``Sapporo University,'' 4th place was ``Hirosaki University,'' and 5th place was ``Hokkaido University of Education.''Kanto/Koshinetsu: 1st place: ``Waseda University'', 2nd place: ``Aoyama Gakuin University'', 3rd place: ``Nihon University'', 4th place: ``The University of Tokyo'', 5th place: ``Sophia University''.Tokai-Hokuriku ranked 1st place: Chukyo University, 2nd place: Nagoya University, 3rd place: Meijo University, 4th place: Aichi University, and 5th place: Nanzan University.

　In the Kansai area, 1st place was ``Kinki University'', 2nd place was ``Ritsumeikan University'', 3rd place was ``Kansai University'', 4th place was ``Doshisha University'', and 5th place was ``Kyoto University''.Chugoku/Shikoku: 1st place ``Okayama University'', 2nd place ``Hiroshima University'' (1st place), 3rd place ``Yamaguchi University'', 4th place ``Kagawa University'', 5th place ``Ehime University''.Kyushu/Okinawa came in 1st place, ``Fukuoka University,'' 2nd place, ``Kyushu University,'' 3rd place, ``Kumamoto University,'' 4th place, ``Nagasaki University,'' and 5th place, ``Saga University.''

　Private universities occupied the top three spots in the Kanto/Koshinetsu and Kansai areas. ``Hokkaido University of Education'' has significantly improved its ranking, from 3th place last time to 12th place, and ``Saga University'' from 5th place last time to 10th place.Aoyama Gakuin University, which is ranked 5nd in recognition in the Kanto/Koshinetsu area, also ranked 2st in the image category ``matching the times,'' and established Japan's first ``Department of Human Rights'' in April 1. This seems to have something to do with the evaluation.

　In addition, in the image ranking for ``matching the times,'' the top lineup has changed since the last time, with Kansai University in particular moving up significantly from 7th place last time to 2nd place.In addition to the university-wide "AI/Data Science Education Program," Kansai University is also developing its own educational program for the purpose of training advanced data scientists.In addition, Kumamoto University, which will establish the "Information Fusion Academic Initiative" in April 2024, has moved from not ranking in the previous ranking to 4th, and Ritsumeikan University, which will develop a campus with the aim of merging the real and virtual in April 4, has also moved from the previous ranking to 2024th place. He moved up from 4th to 8th place.

　The most frequently cited image item that had a strong influence on students' consideration of their preferred school was ``It has a rich academic content.''In order to improve the image of high school students who are about to choose their career path, in addition to whether universities can provide fulfilling learning, it is thought that initiatives that match the times, such as establishing new advanced departments and introducing curriculum, will be important factors.

Reference: [Mynavi Advancement Research Institute] University recognition and image survey